In today’s data-rich world, insight overlooked translates into opportunity missed.

The opportunities afforded by the age of Big Data have given rise to the Data-First Enterprise, a new, ultra-competitive breed of business that consumes the full spectrum of its data, transforming immense volumes and varieties of data into currency.

The Data-First Enterprise is investing in next-generation “systems of insight,” with advanced analytic apps providing a single, holistic view of customers and processes, and delivering predictive analytics around business performance and discovery through machine learning.

Underpinning the capabilities of the Data-First Enterprise is a Modern Data Architecture, with Hadoop at the center. Properly integrated with existing operational and data warehousing systems, Hadoop delivers huge new processing power, scale and efficiency.